In the words

of Dick Wagner...

“...Economies are not machines and our money contains the elements of our souls. We must learn to talk about money with new language...”
Financial Planning 3.0 p.234

Finology


(a) The study of our personal relationships with reciprocity, money and what money means in our lives.

Academically, we define Finology as “the umbrella term for the various aspects of our personal relationships with money”

(R. Wagner, Financial Planning 3.0, p.15). (b)The study of human value exchange.

(b) The study of human value exchange.

  • The study of the relationships between human beings and money.
  • The study of minds, brains, customs and behaviors with respect to money and the money forces.
  • The theory or system of Finology.

(c) Finology was created to address the profound and personal nature of money’s role our modern lives.

Finology opens new frontiers for exploring, interpreting and understanding our relationships with money.  We need to cultivate health in our relationship with money and to use money to help navigate life with grace.

Most Recent



Finology in our Lives | Larry Jessoe

Let’s talk about this week’s quote that came from an unexpected source in our marketing/business development world.Explore | Educate | EvolveOur friend, Dennis Yu posted this from his mentor. We think it’s some good business advice that is worth thinking about a little deeper.  Inspiration can come from anywhere so try not to judge the source

Read More

Money MindBender$ | Finology in our Lives | Philosophies of Finology

Yes, I’m starting this Finology in Our Lives series with a fair amount of complex philosophy – but stay with me! These ideas are fundamental to Finology & our work at What is Finology?, and they might expand your understanding of money in our lives. Don’t worry, I’ll bring it back. Up next is an analysis of

Read More

Introducing: Money MindBender$

We started a series called “Money MindBender$” to help guide the conversations about Finology. We hope it helps you engage with us better. Sign up for our newsletter list (in the sidebar of this page) for more. Now it’s time to introduce the first Money MindBender$.As one cannot eat it, live inside of it, or

Read More

ANNOUNCING: What is Finology? CE Days

Click to play First session is December 8th, 2021 – 6 hours of CE Credit Theme: “Contemplation of the Imperfect,”  ~ The Book of Tea, Okakura Kakuzo Explore the Event When someone says, $100, we all know what that means, right?$100 is one hundred US dollars – a hard, quantifiable amount of value. But if we

Read More

Financial Planning 3.0


(a) The study of how financial planning affects and changes culture and society

(b) The study of how financial planners and the financial planning profession affects and changes culture and society

(c) Financial planning professionals internalized understanding of the highest aspirations for the potential of the profession

What is Finology all About?

3.0 Musings


To Act… like a CFP®

Authors Biographies This was originally published in the April 2009 Journal of Financial Planning by Jeanne and Charles. Jeanne A. Robinson, CFP®, is president and co-owner of the Marshall Financial Group in Doylestown, Pennsylvania. Charles G. Hughes, Jr., CFP®, is founder and principal of C. G. Hughes Company LLC in Bay Shore, New York.Executive Summary Several major

Read More

Short essay for “In the News…”

“In the News…” looks at the money issues implicit in the stories of the day. Working with material generated by newspapers, magazines, opinion columnists and trade journals, it provides direct links to articles we find interesting. Sometimes we provide commentary or ask questions. Other times, the link will speak for itself. Ideally, these resources help

Read More

ANNOUNCING: What is Finology? CE Days

Click to play First session is December 8th, 2021 – 6 hours of CE Credit Theme: “Contemplation of the Imperfect,”  ~ The Book of Tea, Okakura Kakuzo Explore the Event When someone says, $100, we all know what that means, right?$100 is one hundred US dollars – a hard, quantifiable amount of value. But if we

Read More

Sponsors


Podcast


Financial Planning 2.0, Life Planning and Finology with Carol Anderson

Transcription: Speaker 1: What is finology? Here we explore our personal relationships with money, money’s nature, and how we exchange value in daily life. Grounding ourselves in the liberal arts, we explore Financial Planning 3.0 from the inside out, addressing money as the most powerful and pervasive secular force on the planet. Mysterious money merits

Read More

Simple, Complex and Complicated Problems with Marty Kurtz

Transcription:Announcer: What Is Finology? Here we explore our personal relationships with money, money’s nature, and how we exchange value in daily life. Grounding ourselves in the liberal arts, we explore financial planning 3.0, from the inside-out, addressing money as the most powerful and pervasive secular force on the planet. Mysterious money merits study.

Read More

Finology


Conscious Money with Courtney Pullen

Podcast Commentary by David Bowman In exploring and relating Pullen’s discussion with Interior Finologist, Natalie Wagner, to the work of Dick Wagner on Finology and Integral Finance, David references Dick Wagner’s Dec. 2001 article in Financial Advisor Magazine, “The Power of Integral Finance.” We encourage reading the article here for a deeper context. In this

Read More

Financial Planning 2.0, Life Planning and Finology with Carol Anderson

Transcription: Speaker 1: What is finology? Here we explore our personal relationships with money, money’s nature, and how we exchange value in daily life. Grounding ourselves in the liberal arts, we explore Financial Planning 3.0 from the inside out, addressing money as the most powerful and pervasive secular force on the planet. Mysterious money merits

Read More

To Move Beyond Financial Planning 2.0, Examine the Unexamined

Full disclosure: Dick Wagner and I were friends. We were colleagues and collaborators. And as he was for so many, Dick was a mentor to me. Long before I ever knew Dick Wagner, I knew of Dick Wagner. Everyone did – you couldn’t attend Retreat without quickly learning who Dick was. But until our paths crossed

Read More

Eyes Bloodshot, Doctors Vent Their Discontent

Eyes Bloodshot, Doctors Vent Their Discontent By SANDEEP JAUHAR, M.D. Published: June 17, 2008 “I love being a doctor but I hate practicing medicine,” a friend, Saeed Siddiqui, told me recently.   Doctors are working harder and faster to maintain income, even as staff salaries and costs of living continue to increase. Some have resorted

Read More

It’s a dog’s life

You know how much I love dogs – I think that this is one of the reasons A Dog’s Purpose (from a 6-year old). Being a veterinarian, I had been called to examine a ten-year-old Irish Wolf hound named Belker. The dog’s owners, Ron, his wife Lisa, and their little boy Shane, were all very

Read More

The Great Seduction

The Great Seduction By DAVID BROOKS Published: June 10, 2008 The people who created this country built a moral structure around money. The Puritan legacy inhibited luxury and self-indulgence. Benjamin Franklin spread a practical gospel that emphasized hard work, temperance and frugality. Millions of parents, preachers, newspaper editors and teachers expounded the message. The result

Read More

ANNOUNCING: What is Finology? CE Days

Click to play First session is December 8th, 2021 – 6 hours of CE Credit Theme: “Contemplation of the Imperfect,”  ~ The Book of Tea, Okakura Kakuzo Explore the Event When someone says, $100, we all know what that means, right?$100 is one hundred US dollars – a hard, quantifiable amount of value. But if we

Read More

Simple, Complex and Complicated Problems with Marty Kurtz

Transcription:Announcer: What Is Finology? Here we explore our personal relationships with money, money’s nature, and how we exchange value in daily life. Grounding ourselves in the liberal arts, we explore financial planning 3.0, from the inside-out, addressing money as the most powerful and pervasive secular force on the planet. Mysterious money merits study.

Read More

Stepping up & out in Strange Times

Stepping up and out in strange times Written in 2008 by Dick Wagner Friends, Events of this week and the past year have been stunning.  The media is full of analysis and explanation.  The stock market sounds like one of Warren Buffet’s famous pinball machines and clients are losing it in more ways than we

Read More

Deep Economy

Deep Economy The Wealth Of Communities And The Durable Future By Bill McKibben. Reviewed by Mike Ryan CFP® The conservation movement began as a conservative initiative. Teddy Roosevelt established the National Park system and set in motion the basic tenants of environmental protection that would be the policy of the United States. When a marine

Read More