Amy Mullen 2023 Finology Forum 

 April 13, 2023

By: our Featured Finology Educator

Amy Mullen 2023 Finology Forum


April 13, 2023    
9:00 am - 11:00 am


Event Type

Amy Mullen, CFP® President of Money Quotient, inc. discussing Linking Cash Flow Management and Life Planning: Your Most Important Client Conversation.

Join MQ President Amy Mullen, CFP® in discussing Cash flow management and life planning are services that provide immeasurable value to financial planning clients. By integrating these two processes, research shows that you will be more effective in engaging your clients and empowering them to affect positive change in their lives. Help your clients to focus on what is truly most important to them, and provide tools that will allow them to survive and thrive in all market conditions. In addition, you will develop long-term client relationships by initiating life changing conversations and providing a service that is central to their financial well-being.

Learning objectives:

1. Explore the reasons why most advisors want to avoid cash flow and life planning conversations.

2. Learn how linking cash flow management and life planning will facilitate effective goals-based financial planning.

3. Learn how to create a powerful decision-making framework based on your client’s own values and priorities.

About Amy

Amy Mullen, CFP® is Vice President of Money Quotient. In this role, she frequently presents at national financial industry conferences on the benefits and effectiveness of a values-based approach to financial planning, understanding clients’ financial motivations and how to guide them through change, and creating long-lasting client-planner relationships.

What Is Finology

The What is Finology? Project considers the nature of money and it's meaning in our lives. The Finology Fellows are a group of experienced Certified Financial Planner™ Professionals who have a deep and grounded understanding of Finology, the Financial Planning Profession and the nature of how we exchange value.

Jake Wagner

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